B.S. in Communication - Marketing Communications

Explore a wide range of techniques for creative and effective communication through Walden University's newly offered online extensive program, the Bachelor of Science in Communication, with a concentration in Marketing Communications. Especially designed to equip students with the necessary competency and flexibility for any career in relation to marketing communications, this course will definitely provide them with the relevant information in this area for further enhancement of their abilities, to ensure effectiveness in diverse settings such as those of the corporate, nonprofit, public sector, and community.

This concentration places emphasis on improving communication efficiency in the marketing industry. Students will have a multidimensional approach towards this subject. They are to view the communication challenges present in a globally diverse market with the different regulations and media requirements. Meanwhile, students will also learn how to use media planning and modeling tools to develop a media strategy, and plan with the widest reach and impact.

Walden's BS in Communication with a concentration in Marketing Communications will undoubtedly prepare students planning to pursue careers in the areas of marketing.